Goodfood: The 'Pandemic Stock' Narrative Is Not Supported By Facts

We will look at the cold hard numbers to quantitatively prove that Goodfood Market Corp. (FOOD.TO) is a serious grocery player with an operational competitive advantage in the Canadian market that shouldn't be ignored. ​

Here are the main points of this report:

• Goodfood has a measurable competitive advantage. 
• The company continues to expand its margins with growth margins already exceeding those of most major competitiors. 
• Goodfood is trading at a discount to peers. 

Goodfood Market Corp. (OTC:GDDFF) has seen its share price take a big tumble from its all-time highs. The company benefitted greatly from the pandemic and its stock shot up very quickly. It's fair to say that the price got ahead of itself, but to say that the company is only a pandemic stock that won't see continued success going forward is nonsense. 

Launched in 2014, Goodfood started as simply a meal kit company. In only 5 years, the company went from zero to over 100 million CAD in sales before the pandemic. 
 
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